CASE STUDY
Stella McCartney
Omniplex Learning works with conscious luxury fashion house, Stella McCartney, to deliver global client experience programme.
They collaborated with Omniplex Learning to upskill their team, adopt new tools and build unique new learning experiences.
About Stella McCartney
Founded in 2001, Stella McCartney is a progressive British luxury brand, that is considered a pioneer in conscious luxury fashion. The brand has a global footprint, operating approximately 50 directly operated stores across the United Kingdom, United States, Italy, France, Spain, China, Hong Kong and Japan. Developing their client-facing employees to deliver an exceptional client experience, is crucial to their success.
Products used:
Jump Start
Articulate 360
Bespoke Content
Training
The challenge
Stella McCartney’s learning and development team were looking to improve their cross-company training programmes for their employees across the globe.
The brief
“We really liked the way Omniplex Learning worked with us. They got us to an in-house solution faster than we expected. The more I liked their approach.”
Jacqui Mathias, Global Head of L&D
Bring face-to-face training online
Training had previously been delivered face-to-face. With in-person learning, it was difficult to monitor results and deliver consistent training and scale of messaging to various store locations across the globe. They wanted to bring this training online and up-to-date.
Unique learning experiences
Alongside in-house capability, they wanted the flexibility to bring in external content for key projects that would be used to showcase specific aspects of their training programme and deliver a unique and engaging learning experience.
Upskill the internal L&D team
Stella McCartney wanted their internal team to design, author and create in-house content – which would enable them to deliver their online global training programme. This would require skills and systems training to give their team the expertise they required.
One go-to provider for learning solutions
Stella McCartney wanted to streamline this process by working with one provider who could offer everything they were looking for: the best authoring tools available, expert training for their internal team and engaging and innovative content design.
The results
An instant fashion statement
Stella McCartney signed up to the Omniplex Learning “Jump Start” package, which included the subscriptions, training and content templates they required. The implementation of the Articulate, internal training and content project was up and running within 2 months.
Articulate expertise
As the official UK partner of award-winning authoring tool, Articulate 360, Omniplex Learning could implement the Articulate tool into the Stella McCartney business. This included expert training and content creation.
Quality content meets pioneering fashion
Omniplex Learning were asked to custom build Stella McCartney’s global Client Experience Program. Our solution was to build six modules, that immersed the learner into each moment of the Stella McCartney client experience, in line with the brand’s unique aesthetic.
A global impact
Over 200 employees have successfully completed the training, across 12 countries. Training is now more accessible and consistent for everyone, no matter where they are based.
Time-saving translations
Omniplex Learning are now working directly with Stella McCartney’s translation agency to translate the content to work in 8 different countries, removing a considerable time burden from their in-house L&D team.
“We are so incredibly thrilled with the Client Experience programme – it is everything we hoped it would be and more. You have all absolutely realised our vision.”
Jacqui Mathias, Global Head of L&D
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